Terms of Use
Last updated: November 14, 2026
These terms apply to your use of the PicLead app (“PicLead”, “we”, “us”). By using PicLead you agree to them. If you downloaded PicLead from the Apple App Store, Apple's Licensed Application End User License Agreement also applies; if anything here conflicts with it, Apple's agreement wins for that point.
Your account
You're responsible for activity on your account and for keeping access to your Apple ID or email secure. You can delete your account at any time in the app.
Plans and subscriptions
- PicLead has a free plan with monthly limits and a paid PicLead Pro subscription (monthly or yearly).
- Payment is charged to your Apple ID when you confirm the purchase. A free trial, if offered, turns into a paid subscription when it ends unless you cancel at least 24 hours before.
- Subscriptions renew automatically at the same price and length unless you cancel at least 24 hours before the end of the current period. Your account is charged for renewal within 24 hours before the period ends.
- Manage or cancel any time in iPhone Settings → your name → Subscriptions. Refunds are handled by Apple under its policies.
- Plan limits (such as exports and AI captions per month) are shown in the app and may change; we'll let you know before a change affects your current paid period.
Your content
You own the photos, designs, logos and text you create or upload. You give us permission to store, process and display them only as needed to run PicLead for you (for example, to back them up and to write captions you request).
You're responsible for your content and how you use it. In particular, you agree that:
- You have the right to use the photos and logos you upload, and permission from your customers where needed to photograph and share their property.
- You won't use PicLead for anything illegal, deceptive, or harmful, or to upload content that infringes someone else's rights.
- Before and after images should honestly represent your work.
AI-written captions
Captions are written by AI from your photos and details. They can contain mistakes. Review and edit every caption before you post it. You're responsible for what you publish and for following the rules of the platforms you post to (for example Google Business Profile, Instagram, Facebook and Nextdoor). PicLead's Google feature is designed to follow Google's posting rules, but Google decides what it publishes.
The app
We work to keep PicLead running well and your work safe, but the app is provided “as is”. We may update, change or discontinue features. Keep your own copies of anything important; saving images to your phone's Photos app is the easiest way.
Limitation of liability
To the extent allowed by law, PicLead isn't liable for indirect, incidental or consequential damages, or for lost profits, data or business, arising from your use of the app. Our total liability for any claim is limited to the amount you paid for PicLead in the 12 months before the claim.
Ending your use
You can stop using PicLead and delete your account at any time. We may suspend accounts that break these terms or misuse the service.
Changes and law
We may update these terms; we'll change the date above and tell you in the app about significant changes. These terms are governed by the laws of the State of North Carolina, USA.